Tonal is the ultimate strength training system.
I have created weekly content across multiple channels (Instagram, YouTube, TikTok, LinkedIn, and more) for over a year garnering millions of impressions and views along with thousands of community engagements.
From art direction to concept development, these are some of my favorite visuals.
Role
Art Director + Content Creator
Scope
Led creative strategy and content operations for organic social channels, driving a 4× increase in unaided brand awareness within six months. Produced bespoke social content from concept through publication.
Photo + Video Work
